The Caliber team has helped hospitals, physician groups, specialty service lines, behavioral health organizations, medical device companies, medical trade organizations, bioscience and biotechnology companies evolve and navigate the competitive healthcare landscape. We provide executive leadership with strategic thinking and breakthrough campaigns to solve business challenges and meet revenue goals.
We specialize in strategic planning, brand creative and message development, reputation management and the execution of multi-channel digital and traditional marketing, advertising and public relations campaigns to support our client’s growth goals. We also provide strategic counsel to help our clients retain customers and employees during times of uncertainty resulting from mergers and acquisitions, declining sales or stock prices, and changes in leadership. We are the firm that clients turn to when they have an opportunity or challenge that can define the company’s future.
Brand marketing, positioning and message strategy
Marketing and brand perception audits
Merger & acquisition communications and stakeholder relations
Email marketing
Responsive, user-friendly websites
SEO
Videos
Multi-channel digital and print advertising
Social media management
Public relations
Crisis & Reputation Management
Marketing content creation
Marketing metrics & ROI
As a new company, the team at Caliber Group helped us expand our creative and integrated marketing efforts far beyond our own capacity. They worked with us side by side to achieve national visibility and connect personally with niche healthcare audiences. The dedication their team showed was extraordinary and I'm grateful to have found them when I did.”
Andrew Chasteen
Director of Global Corporate and Marketing Communications
Accelerate Diagnostics, Inc.
