CaliberPulse

Caliber Group has launched CaliberPulse.com to help businesses stay abreast of the latest consumer behaviors, opinions and marketing trends to survive and thrive. Our agency excels at building brands and relationships. We’re well versed in the use of both traditional and social media to educate, influence or persuade audiences. To deliver an effective message, we know you have to understand your clients/customers: what they want and what they need.

What can you expect to find on CaliberPulse.com?

  • National, regional and local consumer behavior trends and opinions.
  • Insider marketing, public relations and Web marketing trends and tips.

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Get the Most From Your Next Twitter Chat

Our social media team recently participated in a highly successful Twitter chat and wanted to pass along a few thoughts of using Twitter chats to increase your professional development, customer service, community relations and most importantly your business objectives.

April 11, 2013

10 tips to get re-tweeted

The return on investment of time spent posting messages on Twitter is directly related to the number of qualified impressions those messages make. One key to increasing Twitter impressions is to have followers retweet your message to their followers; hence, retweets become an important tactical goal. Researchers and astute students of Twitter user behavior have made observations about tweet characteristics that result in retweet activity. Below are 10 things that you can do to get retweeted more:

January 27, 2011