CaliberPulse

Caliber Group has launched CaliberPulse.com to help businesses stay abreast of the latest consumer behaviors, opinions and marketing trends to survive and thrive. Our agency excels at building brands and relationships. We’re well versed in the use of both traditional and social media to educate, influence or persuade audiences. To deliver an effective message, we know you have to understand your clients/customers: what they want and what they need.

What can you expect to find on CaliberPulse.com?

  • National, regional and local consumer behavior trends and opinions.
  • Insider marketing, public relations and Web marketing trends and tips.

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To Buy or Not to Buy – The Twitter Debate

More often than not, we are able to understand and present both sides of an argument, allowing our audience to make their own decision about the correct path to follow. There are rare instances when the negatives of a certain topic grossly outweigh any perceived positives, making it difficult to present an unbiased debate. The policy of purchasing Twitter followers, in our opinion, is one such case.

September 20, 2012