CaliberPulse

Caliber Group has launched CaliberPulse.com to help businesses stay abreast of the latest consumer behaviors, opinions and marketing trends to survive and thrive. Our agency excels at building brands and relationships. We’re well versed in the use of both traditional and social media to educate, influence or persuade audiences. To deliver an effective message, we know you have to understand your clients/customers: what they want and what they need.

What can you expect to find on CaliberPulse.com?

  • National, regional and local consumer behavior trends and opinions.
  • Insider marketing, public relations and Web marketing trends and tips.

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You are viewing our posts from Job Requirement.

Twitter: Follower Count Now a Job Requirement

When the developers of Twitter launched the platform in 2006, I bet they never thought the number of someone's followers would help or hurt their chances of landing a job. Thanks to a recent Best Buy job posting, now your network's reach matters even more. Best Buy recently posted a job opening for a senior manager of emerging media marketing. This person would be the lead for all mobile, social and video marketing and media efforts. The applicant needed a bachelor's degree and some social media marketing experience. Oh, and he or she must be an active blogger and have more than 250 followers on Twitter.

July 15, 2009