CaliberPulse

Caliber Group has launched CaliberPulse.com to help businesses stay abreast of the latest consumer behaviors, opinions and marketing trends to survive and thrive. Our agency excels at building brands and relationships. We’re well versed in the use of both traditional and social media to educate, influence or persuade audiences. To deliver an effective message, we know you have to understand your clients/customers: what they want and what they need.

What can you expect to find on CaliberPulse.com?

  • National, regional and local consumer behavior trends and opinions.
  • Insider marketing, public relations and Web marketing trends and tips.

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Convince the Skeptics with 20 Unbelievable Social Media Stats

Have you ever discussed social media with a friend or potential customer and received a skeptical response? Many of us have. Perhaps you are the doubtful one. However you feel (or don’t feel) about social media, there is no arguing that our society has officially plunged into it head first. Social networking sites have become primary online marketing tools, communication outlets, and customer service vehicles. Instead of talking about the influence that social media can have, allow the numbers to speak for themselves. If you have ever doubted the power of social media, here are twenty unbelievable statistics that may make you rethink these qualms, and convince you to get more involved in one of the most influential resources of this generation.

June 30, 2011