CaliberPulse
Caliber Group has launched CaliberPulse.com to help businesses stay abreast of the latest consumer behaviors, opinions and marketing trends to survive and thrive. Our agency excels at building brands and relationships. We’re well versed in the use of both traditional and social media to educate, influence or persuade audiences. To deliver an effective message, we know you have to understand your clients/customers: what they want and what they need.
What can you expect to find on CaliberPulse.com?
- National, regional and local consumer behavior trends and opinions.
- Insider marketing, public relations and Web marketing trends and tips.
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Draw Customers with Discounted Gift Cards
Restaurants and other businesses looking to attract consumers shell shocked by the economy might consider discounting their gift cards rather than their products/services. Scarborough Research says nearly half (47 percent) of Tucsonans bought a gift card during the past year.
January 12, 2009
