CaliberPulse
Caliber Group has launched CaliberPulse.com to help businesses stay abreast of the latest consumer behaviors, opinions and marketing trends to survive and thrive. Our agency excels at building brands and relationships. We’re well versed in the use of both traditional and social media to educate, influence or persuade audiences. To deliver an effective message, we know you have to understand your clients/customers: what they want and what they need.
What can you expect to find on CaliberPulse.com?
- National, regional and local consumer behavior trends and opinions.
- Insider marketing, public relations and Web marketing trends and tips.
You are viewing our posts from First Impressions.
First Impressions .. and Second, and Third
When did you last take the time to experience your business as a customer? First impressions, and second and third, often count. How customers perceive you in person, online or over the telephone can impact your bottom line. When you walk in the front door is this the impression you want to give to your customers? Are you greeted? Does the furniture and décor in the lobby fit the image you are trying to portray? If you are kid-friendly, do you have small size seating, a play area or both?
May 27, 2009
