CaliberPulse

Caliber Group has launched CaliberPulse.com to help businesses stay abreast of the latest consumer behaviors, opinions and marketing trends to survive and thrive. Our agency excels at building brands and relationships. We’re well versed in the use of both traditional and social media to educate, influence or persuade audiences. To deliver an effective message, we know you have to understand your clients/customers: what they want and what they need.

What can you expect to find on CaliberPulse.com?

  • National, regional and local consumer behavior trends and opinions.
  • Insider marketing, public relations and Web marketing trends and tips.

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Brand Your Body (and Other Things)

Part of the “Low-Cost, High-Impact” Smart Marketing Workshop It’s one of those simple things that a lot of businesses overlook: putting their logo on clothing. If the clothing is cool, interesting or free, it’s likely that customers are willing to be your walking billboard. You can go with the typical t-shirt or baseball hat, or think creatively. Pictured is the Bookmans bicycling team. Bookmans paid for the jerseys and shorts and they get cycling billboards found riding all over town and in major events such as the Tour de Tucson.

May 26, 2009