Caliber Group has launched CaliberPulse.com to help businesses stay abreast of the latest consumer behaviors, opinions and marketing trends to survive and thrive. Our agency excels at building brands and relationships. We’re well versed in the use of both traditional and social media to educate, influence or persuade audiences. To deliver an effective message, we know you have to understand your clients/customers: what they want and what they need.
What can you expect to find on CaliberPulse.com?
- National, regional and local consumer behavior trends and opinions.
- Insider marketing, public relations and Web marketing trends and tips.
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6 Tips to Ensure Your Emails are Read
“Email is the original social media” according to social media scientist, Dan Zarella. Zarella, on behalf of Hubspot, presented findings from an analysis of 9.5 billion Mail Chimp emails, survey responses, and focus group information in a webinar that we participated in last week. We’d like to share the top six takeaways with you. Try using some of this advice on your next email campaign and give us feedback on the results.
February 15, 2011