Kerry Stratford, president of the Caliber Group, was presented with the prestigious Silver Medal Award from the American Advertising Federation (AAF) for her unwavering dedication to driving industry standards, fostering creative excellence, and giving back to her community.

The nationally recognized AAF Silver Medal Award is presented annually to individuals who have made significant contributions to advertising and have demonstrated a consistent commitment to their profession and community.

With 25+ years of experience, Stratford is a highly skilled brand and marketing strategist who has helped both local and national clients navigate strategic business challenges and drive growth.

“Receiving this award is a meaningful acknowledgment of the work we do to elevate our industry and support our community,” said Stratford. “I’m proud to be part of a profession that values both creativity and social responsibility, and I look forward to continuing to contribute to its growth and impact.”

In addition to her leadership role in the industry, Stratford actively contributes to the community as a member of the Local First Arizona Southern Arizona Steering Committee and serves on the boards of the Tucson Advertising Federation Educational Foundation (TAFEF) and The Chamber of Southern Arizona. Most recently, she was the chair of the University of Arizona Alumni Advisory Council in 2024.

Her comprehensive expertise spans all facets of marketing and communications, with a particular focus on marketing and creative strategy and the seamless integration of digital strategies.